SAMPLES & CASES

This is just a selection of the projects I’ve worked on. Feel free to reach out if you’d like to see how I can support your brand too.

About me

I’m a journalist, Master in Language Studies, and Digital Marketing Instructor at Concordia University with over 14 years of experience in countries including Canada, Australia, UAE, Brazil, and the USA.

I love working with digital presence, seeing brands grow online through the strategies, content, and campaigns I help bring to life.

My Own Case on Social Media

I have built a community of over 500,000 engaged followers, creating content that informs, entertains, and drives interaction. Many of my videos and carousel posts have gone viral, reaching thousands and sparking meaningful engagement. You can explore this work on TikTok and Instagram.

What I Do in Social Media and Digital Marketing

I help brands, organizations, and teams strengthen their online presence through strategy, content, and performance-driven campaigns. My work includes video editing, copywriting, graphic design, SEO, Google Ads, Meta Ads, TikTok strategies, social listening, and crisis management. I create and manage content that feels native to each platform, run paid campaigns that deliver results, and track performance with clear reports. Whether building from scratch or optimizing existing channels, my goal is to combine creativity and data to connect with audiences and grow the brand.

Project Management

I manage projects from strategy to delivery, coordinating with developers, designers, and technical teams to ensure seamless execution. I keep timelines, budgets, and quality standards aligned with business goals.

Data Analytics

I help businesses improve their results by turning insights from Google Analytics, social media metrics, and other platform data into clear, actionable strategies. My focus is on identifying trends and opportunities to boost performance.

Content creation

I produce engaging content across formats, including video, graphic design, and copywriting, tailored to each platform and audience. My goal is to create material that feels authentic and drives engagement.

Do you need help with your brand?

Let's chat